Choosing the right technology
The marketing technology landscape has become extensive and intricate over the past years and decades. The choice between various providers of tools for advertising, automation, CRM, data, affiliate or e-commerce has become more overwhelming than ever before. When choosing the right MarTech Tools, various factors come into play, such as:
It requires years of experience in handling the available tools to be able to make the right decision in each case. We support you in developing your online marketing with the right technology strategy, using appropriate tools for your business’s needs.
Individual and comprehensive consulting
While our in-house development team primarily builds our own ad tech solutions, we recognize that we can't develop everything ourselves. Therefore, we regularly align our tech stack with ‘best-of-breed’ tools on the market, in order to always be capable of expanding existing tools or integrating our tech stack with the best tools available.
We analyze the current state of your technology landscape, examine the circumstances, define specific goals, and then bring you together with the right technology partners.
Analysis of the current state
Benchmarking of the tools currently in use
Identifying optimization potentials
Support for meetings and video calls with potential tech partners
Introducing suitable tools
Coordination with relevant departments within your company
Support from our tech lead
Concrete recommendations for expanding, building, or optimizing your tech stack.